In his other life Jonathan (aka Jon ‘Mojo’ Mills) is the editor-in-chief of the highly-acclaimed Shindig! Magazine. Editing a monthly publication and dealing with publicists and PRs on a daily basis, Jonathan knows what to do, and what not to do. This knowledge has been applied to how clients are promoted, how the media is approached, and how projects are realised and built.
No Other was founded in 2009, while Jonathan was the in-house publicist for Jawbone Press. Since then he has worked for a vast number of labels, publishers, and film-makers, including Repertoire, Elefant, Start, Hal Leonard, Alive, Blow Up, Snapper, Subliminal Sounds, Sundazed, Trouble In Mind, Heavy Psych Sounds, Cicada, Yep Roc, High Moon, Sonicbond, Spenwood, Mercury, Rise Above, and numerous others.